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Latest company new about InfoComm 2024 to delve into digital signage tech

InfoComm 2024 to delve into digital signage tech

InfoComm 2024 (8-14 June at the Las Vegas Convention Centre) will be home to a digital signage program featuring training courses, the D=SIGN conference, workshops, networking events, and a digital signage focused show floor tour.   The spotlight on digital signage will begin with two full-day trainings: “Digital Signage Certified Expert (DSCE)” on Sun June 9 and “Digital Content & Media Expert (DCME)” on Mon June 10, presented by Jonathan Brawn, principal of Brawn Consulting. On Tues June 11, the D=SIGN conference, produced in partnership with the Digital Signage Federation, will feature six sessions, including: “D=SIGN: AI Primer for Digital Signage” with Jim Nista, creative director, Nista Digital Content; “D=SIGN: Green Signage, Easier Than You Think,” with speakers from Legrand AV, Global Display Solutions, Sony, and BrightSign; and “D=SIGN: Futureproofing Your Hardware From Day 2 to Day 2000” with panelists from Bluefin International, BrightSign, Nanolumens, Legrand AV, and AVI-SPL. Also on Tues June 11, the Market Insights Lunch: Digital Signage Forum, hosted by Florian Rotberg and Stefan Schieker from Invidis Consulting, will provide a global outlook on the digital signage industry in addition to a networking lunch. On Wed June 12 the Technology Innovation Stage (Booth C8676) will feature a panel of digital signage experts who will explore how interactive digital signage applications can maximize the user experience. They’ll also discuss what’s next for the sector, including green signage and the role of computer vision AI. Panelists include Jim Nista of Nista Digital Content, Michelle Montazeri from Legrand AV, and Jenny Hicks from Midwich Group. The InfoComm trade show floor will feature more than 100 exhibitors showcasing digital signage products. Paul Fleuranges, board member of the Digital Signage Federation, will lead two tours on Wednesday and Thursday mornings at 10 a.m. The tours will highlight display innovation, content management systems, cloud technology, cybersecurity, and more. In addition, InfoComm attendees are invited to join the digital signage meetup at AVIXA Xchange LIVE (Booth W2847) on Thurs June 13 for conversation and refreshments. And on Thursday evening, Sixteen:Nine and Experience United Social Club (XUSC) will host the sold-out Buzz & Bullseyes Digital Signage Mixer at the darts-themed Flight Club at the Venetian.
Latest company new about The Future of Digital Signage at Large Events

The Future of Digital Signage at Large Events

    In the last year, event organizers have been focusing on additional ways to integrate digital signage to control crowds and increase personalization for attendees at larger venues. Now, with many industries focusing on technological trends like AI, smart system connectivity, and sustainability, event organizers have even more promising developments to look forward to. Here’s what you can expect from the digital signage industry for 2024 and beyond.   Keeping Up with Digital Signage Trends Of course, the most familiar usage of digital signage is probably to offer dynamic advertising opportunities for sponsors. Having digital signs means you can update content throughout the event to highlight different messages or promotions, adding value to sponsorships and enhancing the attendee experience with relevant offers. Today, advances in software that has the ability to mix in programmatic advertising content with the venue’s regularly scheduled content has allowed venues to recognize even more revenue from their digital signage networks. Programmatic advertising involves the use of software to sell and display ads in real time without human intervention. By incorporating these ads into the regular flow of content, such as information about events or promotions, venues can capitalize on viewer engagement more effectively. This strategy ensures that the advertising content is relevant and timely, increasing its impact and value. Today, signs can even change ad content and sequencing dynamically using AI. Soon, you might even occasionally see some fully AI-generated images and text making their way onto display screens, though widespread adoption at scale is likely still far off. Whether AI in signage will be successful will depend on how well companies review the content creation process to ensure images are acceptable and text is accurate.
Latest company new about Life of the Party delivers glamorous 360 photo booths to events across Tampa Bay

Life of the Party delivers glamorous 360 photo booths to events across Tampa Bay

Life of the Party Photo Booths provides 360 videos, and fun photo ops at all sorts of events across the Tampa Bay region. Owners Kenzell Williams, and Kimberly Latimore have created the ultimate party experience in the Sunshine City. Here’s what the local company offers: 360 Photo Booth: High-quality 360 degree slow motion and boomerang effect videos your guests will love Selfie Booth: Selfie station for digital photos, animated GIFS and boomerangs shared instantly Party Roamer: Take the booth to your guests as they continue to enjoy the party The company specializes in photo booth rentals for weddings, graduations, holiday parties, baby showers, bridal showers, birthdays, sweet 16s, quinceañeras, school dances and much more. Every booth comes with: ADVERTISEMENT   Unlimited videos, photos, GIFS and/or boomerangs Instant sharing Booth attendant Photo/video lighting Delivery and setup Life of the Party Photo Booths was integral to capturing the fun of our own event, Rosé by the Bay. Their 360 photo booth was an absolute hit, and served as a bit of extra invigoration for the ensuing festivities. The team behind the concept is exceedingly professional, sociable, and entirely talented. They made our event look cinematic, and captured fabulous moments that our guests could enjoy long after the event was over. Their set up is sleek and modern, so it doesn’t overwhelm even a more intimate events venue. You can see a full list of offerings, and make an event inquiry on their website. Follow Life of the Party on Instagram for more glimpses at what this company can do for your event. You can also email for more information.
Latest company new about Film Capture for LED-Wall Shoots

Film Capture for LED-Wall Shoots

Does shooting film work with LED walls? We’ve conducted a test to answer that question. Cinematographer Kaity Williams and I were in the late stages of developing a feature that Kaity wanted to shoot partly on 35mm, and we were discussing the implementation of OSVP technology. Kaity was curious as to whether incorporating an LED wall into our plans would be possible. At that point, I was aware of one small test conducted in the U.K. on 65mm, and that the Westworld series had incorporated LED walls with film for a number of scenes — and that was about it.   Kodak, FotoKem, Keslow Camera, XR Studios Hollywood, MBS and J.L. Fisher enthusiastically agreed to support our test. Our findings were significant enough that in addition to sharing them here, we will also elaborate on them in a white paper for the ASC MITC OSVP Display Committee.   Setting Parameters One goal was to try a variety of media on the LED wall: a still, stock-photo background; 2D video plates (photographed by Kaity); and 3D Unreal Engine environments. We also wanted to test various color temperatures of material on the wall; the wall’s native color temperature is 6,504K (D65), and we also wanted to test the content at 3,200K and 5,600K. To that end, we selected three film stocks: Kodak Vision3 50D 5203, 250D 5207 and 500T 5219. The tungsten stock was the real wild card, as it is the furthest from the wall’s native color and requires pushing the color of the content more than I’d normally prefer to — but it’s also the negative that’s closest in ISO to most of today’s digital-cinema cameras.
Latest company new about Universities Use Video Walls as Storytelling Tools

Universities Use Video Walls as Storytelling Tools

Digital displays mounted in communal spaces are giving schools a chance to exhibit academic success, celebrate athletic performance and illustrate student life.   In fall 2022, installation of Samsung’s large-scale immersive display technology, dubbed The Wall, helped update the lobby in Newhouse 1, the I.M. Pei-designed building that Syracuse University’s S.I. Newhouse School of Public Communications added in 1964. The video wall gives the university’s communications school a dynamic way to depict students’ experiences. Five MicroLED video panels separated by a 3-inch gap are used to highlight program initiatives, such as film projects and student profiles, according to IT Director Brian Tibbens. “We wanted to tell our story as a school,” Tibbens says. “We have really great facilities, but they don’t always showcase for students how they fit within that story. Newhouse 1 is where every single visitor and potential student comes in. This was a great opportunity to give it a look and feel that met our aesthetic design criteria.” The school typically selects five or six students per semester to feature in videos that touch on their achievements and goals. “Our communications team tries to look at the broad student population — students who have interesting stories, from different programs,” Tibbens says. “For potential students who are interested in coming into the school, instead of staring at a big poster board, it’s a board that’s constantly changing and rotating, showcasing what we’re doing.” The video wall is powered by an HP Z8 G4 desktop workstation located behind the display and a NVIDIA Quadro RTX video card, hardwired to the screens to provide consistent video sequencing with little frame loss. Content is pushed via a local network from a shared text, image and video sequence database housed on an Intel NUC 11 Enthusiast computer, which also supports an alumni gallery wall composed of four 65-inch NEC touch panels located on the second floor. The Newhouse 1 lobby display, according to Tibbens, has added “a new form of life to the building.” “Even on the brightest day, it’s absolutely illuminated with this interactive colorful wall,” he says. “But at night it really shines. It literally illuminates the entire atrium of the building in bold colors and stories that just really pop. We have a lot of visitors come through our building, and you always see them hanging around watching the storylines and asking follow-up questions.”
Latest company new about In-Cell Touch TFT LCD Displays Set to Dominate Automotive Markets

In-Cell Touch TFT LCD Displays Set to Dominate Automotive Markets

Omdia is reporting that despite a slowdown in the growth of touch display shipments for automotive central stack displays (CSD), shipments of in-cell touch TFT LCD displays continue to see an uptick, with 26.2 million units shipped in 2023. These in-cell touch displays, which integrate touch sensors within the display panel, now make up 35.1% of the market share, a figure projected to exceed 50% by 2025.   Panel manufacturers are increasingly advocating for these in-cell touch displays due to their integration simplicity and the growing average selling prices (ASPs). The technology has already secured a significant foothold in the smartphone and tablet PC markets, with shipment shares reaching 55.2% and 45.1%, respectively, in 2023. In the automotive sector, particularly in CSD applications, in-cell touch displays have seen a notable increase in market penetration, from 11.7% in 2021 to 35.1% in 2023. This surge is pressuring the market for projected capacitive touch displays, which are designed with separate touch sensors and display components, and had dominated the market with an 86% share in 2021. Although these capacitive touch displays still fulfill automotive requirements, the competitive edge is tilting in favor of in-cell touch technology. Factors such as a simplified supply chain, sufficient display production, and the scale of panel makers’ operations, along with the rising trend of smart cabins in vehicles, are driving this growth. The demand for larger display sizes, particularly those exceeding 10 inches, is also on the rise, attributed to the smart cabin trend. In 2021, larger displays accounted for 37% of all touch display shipments, a figure that expanded to 58.5% in 2023. Specifically, for in-cell touch TFT LCD displays, the majority were larger than 10 inches, representing 95.7% of shipments in this category for 2023. Omdia’s Senior Research Manager for Displays, Calvin Hsieh, noted that the automotive sector is becoming the new focus for panel manufacturers as the market for smartphones and tablet PCs matures. Total touch display shipments for automotive applications reached 74.6 million units in 2023. Although growth in 2024 is predicted to slow, the shift towards in-cell TFT LCD displays is expected to continue, with their market share crossing 50% by 2025.
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